WHAT WE SEE AND MAKE SEEN

English as Business Lingua Franca: A comparative analysis of communication behavior strategies in Asian and European contexts, by Bertha Du-Babcock

Dr. Bertha Du-Babcock is Associate Professor and Director of CHASS International Exchange Program. She received the Kitty O Locker Outstanding Researcher Award (2008), the Meada Gibbs Outstanding Teaching Award (2004), the Outstanding Article Award in the Journal of Business Communication (2007), and the Outstanding Article Award in the Business Communication Quarterly (2001). Dr Du-Babcock will become Vice President for the Asia-Pacific Region of the Association for Business Communication in November 2009 and is Director-At-Large for the Association. She serves on the editorial review boards for the Journal of Business Communication and Business Communication Quarterly, and has been a guest reviewer for the journals English for Specific PurposesManagement Communication QuarterlyEuro Asia Journal of ManagementJournal of Tourism Management, and the IEEE journal. Her theoretical research has centered on first- and second-language communication behaviors in intra-and intercultural business communication using the language-based communications model. Her teaching-related research has focuses on simulations and telecommunication projects that enhance teaching effectiveness in management and organizational communication courses. She has received more than 30 research grants and her work has been published in the Journal of Business Communication, Management Communication QuarterlyBusiness Communication QuarterlyEnglish for Specific PurposesJournal of Asia-Pacific BusinessJournal of Asia-Pacific Communication, and the Intercultural Communication Studies journal.

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